Multi-purpose smart card is one the new and fast growing technologies around the globe. Its application in higher education or university campus seems to come in handy. The purpose of this research is to investigate the trend or tendency which smart card technology is following in higher education. The case is smart card application in universities as a multi-function card which covers all the students’ needs and services inside the university campus or even outside of it.
Tarbiat Modares University (TMU) in Iran has initiated the project for implementing Multi Function Smart Card in university campus for both students and staff. TMU has started the issuing process from March 2008 and the project is still on-going. Proceeding to that, a research was conducted to measure the Intention to adopt smart card by TMU students and their preferences for using this new technology. By performing Structural Equation Modeling using LISREL and applying exploratory factor analysis, the results showed that out of the nine constructs that affect the adoption process of a technological innovation, the most important factor for widespread usage of smart card in universities is Relative Advantage and its future visibility or impression on the users. In the other hand it becomes clear that from the Iranian students’ point of view, Triability and Image have no significant effect on smart card usage.
|Keywords:||Smart Card Technology, Higher Education, Technological Innovation Adoption|
Associate Professor of Information Systems, Information Technology Engineering Division, Tarbiat Modares University, Tehran, Tehran, Iran (Islamic Republic of)
Tarbiat Modares University, Tehran, Tehran, Iran (Islamic Republic of)